// services
Art Direction
Web design
Development
Loaded has supported best-in-class content creators with full-service management since 2016, helping them build compelling brands and businesses that push gaming forward. They represent some of the most influential, dynamic, and beloved creators in gaming. Team Computer was engaged to design and develop a digital platform that would reflect Loaded's position at the intersection of gaming culture, talent management, and brand innovation. The challenge was to create a website that could showcase their roster of creators while establishing Loaded's own brand identity as a leader in the evolving creator economy.
Design & User Experience
The design process focused on creating a visual system that balanced the energy and personality of gaming culture with the professionalism required for a talent management platform. Working in Figma, Team Computer developed a comprehensive style guide and UI/UX framework that prioritized creator visibility while maintaining clear navigation and brand hierarchy. The design approach emphasized bold typography, dynamic layouts, and a flexible content structure that could accommodate diverse creator profiles and content types. The visual language needed to appeal to both potential creator clients and brand partners seeking gaming influencer collaborations.
Technical Development & CMS Integration
Team Computer built a custom WordPress solution with a robust content management system designed for easy updates and scalability. The technical architecture enabled Loaded's team to independently manage creator profiles, update portfolios, and publish news content without developer intervention. The CMS was structured to handle rich media content including video embeds, social media integrations, and performance metrics that demonstrate creator reach and engagement. Custom post types and flexible page templates ensured the site could evolve alongside Loaded's growing roster and expanding service offerings.
Impact & Platform Evolution
The website established Loaded's digital presence as a premium talent management agency in the gaming space, providing a professional platform that elevated both the agency's brand and their creators' profiles. The custom CMS empowered Loaded's internal team to maintain content freshness and respond quickly to industry trends and roster changes. The design system and technical foundation created during this project enabled Loaded to scale their digital presence as they continued representing influential voices shaping gaming culture and the broader creator economy.

CREDITS

Agency
Team Computer

Client
Loaded

Website Design & Development
Team Computer

Development Partner
TIV Labs

Deliverables
UI/UX Design
Website Design
Custom WordPress Development
CMS Integration
Figma Design System