ABOUT

Award-winning Creative Director with 10+ years building brand systems that scale across complex, high-stakes environments. Led integrated creative teams to deliver Bronze Clio and Awwwards Site of the Month recognition while building the creative operations infrastructure that enables teams to maintain excellence across multiple concurrent clients. The work isn't just about making beautiful things; it's about building the systems, standards, and processes that allow creative teams to consistently deliver at the highest level.

Rare ability to bridge worlds that rarely connect: creative excellence, technical complexity, regulatory compliance, and human-centered design. Currently architecting CaseCapture AI™, a HIPAA-compliant conversational intake system for enterprise legal clients, work that requires balancing brand strategy across multiple stakeholder groups while maintaining security rigor. Established governance protocols for photorealistic avatars at BlueVishnu, managed FAA-compliant aviation projects, and built creative systems for everything from enterprise AI to mission-critical environments where failure isn't an option.

‍Leadership extends beyond campaigns to shaping cultures and teams. As Chairperson of LA99s Southwest Section, leading a 300+ member organization and spearheading Aviation Wellness Day, an industry-first mental health initiative that changed the culture around safety and wellbeing in a field where regulations made people afraid to speak openly. Track record includes mentoring cross-functional creative teams, managing six-figure budgets, and building high-performing teams by creating environments where creative excellence and human wellbeing reinforce each other.

Complex ideas become narratives that drive measurable business outcomes. From photonics technology and 3D interactive displays to enterprise AI platforms and complex legal systems, work has consistently made the sophisticated accessible. Results speak clearly: 956K views in 30 days, 1500% sales increases, enterprise deals closed, and strategic partnerships pioneered. Great creative isn't just what wins awards; it's what moves the business forward.

Ethics and safety questions in emerging technology came naturally, long before it was anyone's job to answer them. Co-founded Girl in VR in 2017 to address inclusion in emerging platforms. By 2019, established digital likeness rights protocols at BlueVishnu. Today, building AI systems with safety protocols that prevent harmful advice while serving vulnerable populations. The approach: anticipate tomorrow's responsibilities and build systems that work for everyone, safely and equitably.